4 Years BBA (Honours) with exit option at 3rd year




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VIT-AP School of Business (VSB) was launched with the vision of preparing the future leaders of India to face the emerging crisis-opportunities.The school offers the following programmes

  • BBA from VSB – BBA (Honours) from VSB – 4 years(Specialization in Business analytics, Fintech, Digital Marketing or General Management), with exit option at year 3

Earn an Undergraduate Degree in Business from the best B-schools in the US at financial advantage! Explore unique 2+2 BBA programmes offered at VIT- AP School of Business.

Course Details

4 Years Bachelors in Business Administration (Honours) programme at VIT-AP School of Business (with an exit option at year 3 with BBA degree) with 4 unique specialization options
Specialization Options

Specialization Options

BBA students will be given the opportunity to specialize in Business Analytics, Digital Marketing, FinTech or General Management. They will be provided an opportunity to acquire industry-recognized certificates from our industry partners, viz., ISDC-UK, Digital Scholar and AlphaBeta Inc.

Key Features of the programme:
  • Curriculum benchmarked against US University
  • Liberal Arts Foundation + Exposure to Technology
  • Visiting faculty from US Universities and IIMs
  • Systems Design Thinking integrated curriculum
Category Academic Fees Caution Deposite(Refundable) Total Fees(Per Annum)
₹ 55,000 ₹ 3,000 ₹ 58,000
₹ 75,000 ₹ 3,000 ₹ 73,000
₹ 1,00,000 ₹ 3,000 ₹ 1,03,000


  • Application Available Online : 15 March 2024
BBA from University of Michigan, Dearborn USA – 2 years in VSB + 2 years in UMD
Programme Details

Programme Details

  • Study 1st and 2nd year in VIT-AP School of Business
  • Study 3rd and 4th year in University of Michigan-Dearborn
  • Get BBA from University of Michigan-Dearborn

Named a “Best Business School” ten years in a row by The Princeton Review, The College of Business at University of Michigan is an acclaimed and premier institution. Bloomberg BusinessWeek ranks the undergraduate business program as third in the state. This unique 2+2 Years course offers a well earned undergraduate degree from the University of Michigan in Business Administration option for students at a financial advantage

  • Costs as applicable in the host University.
  • Admission criteria into this program as VIT-AP rules and regulations.
Program Costs for 2 Years VIT- AP School of Business
  • Hostel & Mess Fees : between Rs. 95,000 and Rs. 1,95,000 depending on the type of room and mess.
Program Costs for 2 Years at University of Michigan-Dearborn

Total cost per semester for 15 credits:  ~$10,214

VIT-AP School of Business offers upto 100% Scholarship based on merit:

Details of scholarship as below:

Category Academic Fees Caution Deposite(Refundable) Total Fees(Per Annum)
₹ 55,000 ₹ 3,000 ₹ 58,000
₹ 75,000 ₹ 3,000 ₹ 78,000
₹ 1,00,000 ₹ 3,000 ₹ 1,03,000

VIT-AP University‘s Merit Scholarships for UG Non-engineering Courses

  • Smt.Rajeswari Ammal merit scholarship: Any district topper across the country will get 50% scholarship for all the years of the UG degree programme. If the district topper is a girl, she will get an additional 25% scholarship (making it 75% scholarship).


  • Application Available Online : 05 January 2024
  • Last date to fill Application : 30 August 2024

MS in Business Analytics from Arizona State University (ASU): 2 years at VSB + 2 years at (ASU)
Programme Details

Programme Details

  • Study 1st and 2nd year in VIT-AP School of Business
  • Study 3rd year in Arizona State University, transfer the earned credits to VIT-AP University to get BBA degree from VIT-AP University
  • Study 4th year in Arizona State University and get MS in Business Analytics from Arizona State University

The W. P. Carey Master of Science in Business Analytics (MS-BA) gives you the tools to launch a dynamic career with global potential, in a business world increasingly ruled by data. Through an innovative curriculum designed for where industry, economies, and the world is headed, you’ll become a leader who sees the big picture and embraces change. Tracks in cloud computing and tech consulting, fintech, marketing analytics, and supply chain analytics deepen your focus in one specific area, and prepare you to hit the ground running in your chosen industry.

  • Costs as applicable in the host University.
  • Admission criteria into this program as VIT-AP rules and regulations.

About VIT-AP School of Business

In continuation with the excellence of the premier institutions of Vellore Institute of Technology, VIT-AP School of Business was established in Vijayawada, with a programme vision that comprises a unique blend of introductory science, engineering and technology courses, for the first time in the country. Overall, the programmes offered consist of courses designed in collaboration with industry experts and academicians from IIMs and international universities. The pedagogy is based on experiential learning and focuses on application. Special care is taken to target multiple intelligences of the students to ensure effective learning.

VIT AP School of Business Campus Gallery

Top Highlights of The Course

1. Fully Flexible Credit System

With unique specialization and certification programmes such as Digital Marketing, FinTech & Business Analytics to choose from.

2. STEM courses

Environmental Studies, Physics, Chemistry, Mathematics, Statistics, Python, Mechanical Workshop as part of the curriculum.

3. Career Pathway

The School of Business will assist the students for placement and internships with career pathways to join Indian corporates, start their own business or join the family business. Startup incubation support is given by the university.

4. Internship Programmes

The programme includes compulsory summer field work, Internships and Capstone projects, workshops on soft skills development, IIM CAT Preparation and more.

About VIT Andhra Pradesh

With a history of 32 years of innovation in the educational and research domain, VIT has been a forerunner in delivering quality education. Consistently ranked among the top educational institutes in the country, the VIT group of institutions have had a proud tradition of pursuing knowledge and excellence. The VIT-AP campus located 15 kms from Vijayawada city, is poised to become one of the country’s best campuses.

VIT-AP Placement Statistics as on 30-04-2023

Total Offers @ VIT-AP 1568 *Placements & Internship
Averange Salary 7.19 *Lakhs Per Anum
Super Dream and Dream Offers 749
Super Dream and Dream Companies offered @ VIT-AP 258
Highest Package ₹34.48 Lakhs Per Annum

Highlights of VIT Andhra Pradesh


Located at the heart of Amaravati, the capital of Andhra Pradesh, the institute is spread across 200 acres providing a comfortable and vibrant life on campus. In less than a year, our campus has two fully functional blocks, and three more coming up shortly. The aim is to create a green, educational and recreational space where learning is made meaningful and enjoyable.


From digital library, well-equipped laboratories, health centre, cafeteria, bank and ATM, sports facilities, to a wi-fi enabled campus, the students are provided numerous superior facilities which are in line with global educational standards.

Hostel Facilities

The VIT-AP hostels are highly secure and well guarded. Only VITians & VIT authorized personnel are allowed inside. Each hostel room is equipped with a cot, chair, study table and cupboard. Resident wardens are available 24×7. Provision stores are located in the hostel where students can buy essentials such as mattresses, pillows, buckets, mugs, locks, stationeries, books, soaps. Both AC and Non-AC rooms are available.

Stellar Placements

Seize the Unbeatable Placement Advantage [700+ companies, multiple offers]. At VIT-AP, students are part of serious and rigorous programmes which do not compromise on quality. As a result, they receive unparalleled placement opportunities through the well-connected placement cell.

Co-Ops & Internships

Even before the students step out into the real world, we ensure they are industry -ready through our mandatory internships which are carried out as part of the programmes. The aim is to provide industrial exposure at an early stage in order to acquire a better understanding of the industry expectations.

Clubs & Chapters

At VIT-AP, there exists a symbiotic relationship between learning and enjoyment. With a stimulating community of students, various opportunities are provided to interact with students from diverse backgrounds. Several club activities eventually lead them to develop a crucial skill set comprising team-work, leadership, and event management.

VIT AP Campus Gallery